Live Chat – Do I need it on my website?

So, what exactly is live chat?

Live Chat allows you to engage with customers who are visiting your website in real-time, answering questions and enquiries that they have. It’s a great way to interact with users and reduces the chance of losing a potential client and in turn improves your site bounce rate.

Features of an online chat

  • Receive alerts when a user enters the website
  • Track movements of visitors in real-time as they browse your website
  • Form statistics based upon purchasing trends
  • Stop visitors leaving your website without contacting you or making a purchase
  • Identify weak and strong areas of your website through page exit information.

Instant messaging is a better way for users and companies to communicate and can often save them time (not stuck in a telephone queue) and money without having to call 0845 numbers for support or customer services.

If you feel that your website would benefit from a live chat interaction or have any questions, please contact our expert team for a free consultation.

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Why do I need a responsive design website?

It’s 2019, so Yes would be a good starting (and ending) point to such a question!

The vast number of websites that are still not mobile & tablet friendly is quite staggering – you must have seen this yourself recently whilst using search engines to find a product or service and come across websites that simply do not work on handheld devices. It’s frustrating and shouldn’t be happening today.

So, what is a responsive design?
A Responsive Web Design basically means a website that will adapt to the size of a visitors screen (viewport). Content will render according to the device or screen size making sure the user has an optimal experience no matter how they access the website – the biggest benefit been that websites will load quicker and all content is automatically resized to fit the screen (no need for users to manually zoom and pinch the screen to read copy).

Although the concept has been around for a long time, developers began recognising it’s true potential and benefits during the mid/late 2000’s with the emergence and boom of smart mobile devices.

Interesting facts:
-Audi.com was the first website to adapt its layout based on the width of the browser viewport way back in 2001.
-The term ‘responsive web design’ was coined in 2010 by web developer Ethan Marcotte in an essay he wrote in 2010.

What are the benefits of a Responsive Design website

Improved User Experience.
We all know that first impressions are very important, so making sure that your website not only looks good but performs to the highest level is a must. Visitors should be able to easily navigate and read content with ease – they must not have to zoom into content, shrinking and pinching their screens to browse.

An Increase in Mobile Traffic.
Owning a mobile/tablet device and browsing the web is the norm today. Therefore, it’s vitally important that your website renders properly on smaller screens making sure users don’t encounter distorted images and experience bad site layouts.

Faster Website Development.
Time is money. It takes considerably less time to create a responsive design website than making a stand-alone mobile application in addition to a standard desktop website design – a responsive design naturally costs less than the alternatives.

Easier Overall Maintenance (one site for every screen).
Having separate mobile and desktop websites requires additional testing and support whilst a responsive website uses a standardised

Improved SEO
Having a responsive website is as important to search engine optimistaion as quality and rich content – if your website is not mobile friendly then the website ranking will be punished.

Better Website Loading Times.
Studies show that mobile visitors tend to abandon webpages that take longer than three/five seconds to finish loading. In addition to this, websites that are not optimised for mobile & tablet devices, they will also take longer to navigate and frustrate visitors to a point of no return. A responsive website combined with modern performance techniques such as caching and responsive image display will ensure your visitors have quick loading speeds.

Lower Bounce Rates.
A responsive website will provide visitors with a much better user experience, especially on mobile devices – therefore making it much more likely that they will stay on the website longer and explore different areas of the website.

If your website is not mobile & tablet friendly, contact our talented team of developers and we will create a fully responsive design website that not only looks great, but also performs to the highest level.

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Help Choosing – Pension Advice SEO Campaign

Help Choosing are a team of expert pension advisors. Based in Leeds they offer a free no obligation advice across the whole of the north including Bradford, Barnsley, Pension advice Sheffield , York and Pension advice Manchester.

Contacting Help Choosing couldn’t be simpler – their FCA regulated, ICO registered advisors will arrange a convenient time to discuss your pension pot and give annuity advice that will help your pension go further.

Whether your looking for a guaranteed income, cash lump sum or flexible income their honest and helpful advisors will help you through all of the options available.

We will be working on an SEO campaign for Help Choosing, making sure they will be seen on all major search engines.

If you want your business seen on search engine results then contact our SEO team today.

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Time for a Spring clean – get a website redesign

Like fashion, your website will become outdated very quickly if not regularly updated and well maintained. A fresh new looking website can work wonders for your business, breathing new life and potentially increasing sales/clients.

Digital trends change quickly – what seemed cutting-edge and innovative a few months ago could already look boring and outdated today.

Main reasons for a website redesign

1. It looks outdated and tired.
There are many reasons businesses choose to redesign their website, the main been that the website has become old-looking and dated – you will not believe how many companies still have websites that look like they were done decades ago.

This can ultimately hurt your business with users most likely to choose your competitors who have nice-looking, easy-to-use and well designed websites, providing an assurance that the company is growing and up-to-date.

2. It is not optimised for mobile & tablet devices.
Rewind the clock several years and life was much easier for companies to maintain their desktop-only sites. Today users can visit your website in many differnt ways such as desktop, laptop, tablet or mobile devices.

If your website is not optimised for all devices then you will undoubtedly lose customers and sales – a responsive design is a must have feature today with most of us browsing websites whilst on the move.

3. Your website does not reflect your latest business and marketing strategy.
Many businesses change their business strategy or have launched new products and services that are not reflected online.

Your clients need to be able to see the current state of your business, and if your website is not reflecting this then it’s time for a redesign!

4. You don’t have the ability to update content.
Updating and adding new content regulary is very important and someting that can set you apart from your competition.

Content marketing plays a big role in the success of your business – this can be done through a variety of materials (text, videos, imagery, tutorials, services etc). A Content Management System (CMS) will allow you to easily update and add new content when necessary.

5. Website features are not working properly or bad links.
Although very important, design is not the only determining factor to consider when thinking about a website redesign. Good development is also crucial.

You may have a great looking website that doesn’t work or perform properly and as a result losing customers and clients.

It could be a shop cart system that does not work correctly or a booking system that is slow and not user-friendly – don’t wait months or even years before getting any website issues fixed.

Every website re-design includes the following as standard:

  • The website will be built using a popular CMS (Content Management System) allowing for easy updates of all content and imagery.
  • Professional, bespoke and modern eye-catching design.
  • Website Design & Build compliant to HTML5 and W3C standards.
  • Responsive design making the website fully mobile & tablet friendly.
  • Rotating Sliders and Banners.
  • A dynamic and easy-to-use navigational system will be implemented.
  • Choice of Stock Imagery.
  • Contact Forms (GDPR compliant) will be used to receive online messages via the website.
  • A FAQ (Frequently Asked Question) feature will provide answers to the most asked questions.
  • All major Social Media platforms will be implemented into the website including live streams.
  • A Blog/Latest News section with multiple categories and archive system. New articles/posts can be automatically displayed on social media accounts.
  • Privacy Policy including Cookie Consent banner.
  • Google Analytics will allow traffic and visitor stats to be analysed.
  • SSL security certificate.
  • Google Map integration.
  • SEO optimisation.

We recently completed a full website redesign for Outplacement First (formerly Apollo Outplacement) – before/after shots can be seen below.

If you would like to give your website a fresh look and full re-design then please contact our friendly team today for a Free Consultation and Quote.

CONTACT US

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Two Top Darting PDC Players Websites Have launched

JAMES WILSON ‘JAMMY DODGER’http://www.jameswilson180.co.uk
The former BDO world number 1, moved to the PDC in 2016 and has since continued to climb up the rankings – currently ranking #26

BENITO VAN DE PAS ‘BIG BEN’ http://www.bigben180.co.uk
The PDC world #30 is an up-and-coming PDC darts player with his best yet to come at the oche.

We had alot of fun making both websites, stamping and implementing their nicknames into both websites – we used a large clockface to represent Big Ben and lots of splodges of colour and jam for James’s website.

Both websites are fully optimised for mobile & tablet devices (responsive design website).

We will be incorporating an online shop (Ecommerce) to both websites in the very near future, where you will be able to purchase merchandise and darts.

Both players will be in action at the Players Championship, Minehead this weekend – we wish them both all the best!

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Donyland Parish Council Website Now Responsive

We are delighted to have finished a responsive design for the East Donyland Parish Council website

The parish contacted us in September wanting to make the website fully mobile & tablet friendly – whilst keeping the current design intact.

This was quite testing on our graphic designers who wanted to re-design the whole website (we had to literally tie their arms behind there backs!).

Nevertheless we made the website fully optimised for mobile & table devices and the clients are very, very happy indeed.

The new repsonsive website reads beautifully on mobile & tablet devices and navigation is slick and very user-friendly – no more need to pinch the screen to zoom in and read articles/pages and the removal of the dropdown menu allows navigating through the website easily.

If your website is not mobile & tablet friendly, then please contact us! Our helpful team will guide you through the entire process and we can work around any budget.

Contact Studio.armerdesign Today!

View the website here – Donyland Parish Website

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Don’t be shy, make sure your business is seen

It’s no use having a wonderful and informative website or sell amazing products online if nobody can see you! Our team at Studio.armerdeisgn are Internet Marketing experts, who collectively have been helping business grow and exceed their expectations for over the past 12 years. Our pricing structure allows all business no matter how big or small to achieve an affordable and highly successful SEO campaign – we put a price plan together that suits your needs and budget.

So, whether your a small business who needs a local SEO campaign or a large multi-national business in a highly competitive industry, we can help your business achieve great results.

Contact us today for a free consultation

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Is your HTTP website secure?

As of 25th July, the newly launched Google Chrome 68 will start flagging websites that do not have SSL security as “Not Secure”.

This can have a massive impact on your business and the number of visitors to your website. If your website is not SSL secure then a notice, warning the user that the website is not secure will be displayed in the browsers url.

Why do I need it? As a responsible business owner, you should fully respect the safety and privacy of those visiting your site.

Our expert team can install and setup SSL security on your website within 24 hours – the costs are low and our friendly team are here to help.

Contact us today at hello@armerdesign.com

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Is your website under performing?

Is your website under performing? Then why not get a FREE website analysis on performance and online marketing/social media activity.

Using a wide range of tools, our team will analyse and monitor your current website for performance including mobile & tablet optimisation, overall design, speed, security, social media activity and SEO ranking.

The analysis normally takes 3-5 days to complete and you will receive a full report upon completion.

Again, the report is absolutely free of charge and you are under no obligation to proceed with any website development.

If you would like us to go ahead and analyse your website or if you have any questions, please contact us hello@armerdesign.com

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Important: Is your website GDPR Compliant?

The General Data Protection Regulation (GDPR) comes into action this month on 25th May – the EU Legislation will affect many businesses throughout the UK, the fines are big so do make sure your website is compliant.

You may have received emails from companies regarding this issue, asking you to re-subscribe to their website in-order to keep receiving offers/newsletters from them.

What do I need to do? Basically, If your website has a form that invites users to subscribe to newsletters (using an opt-in field) or indicate contact preferences, then you need to act now.

For help and assistance, please contact us today hello@armerdesign.com

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